Shreya Jain Biography 2025: Beauty Influencer, YouTuber & Creator of SJ Merch


✅ Meta Description

Explore the inspiring journey of Shreya Jain — a leading Indian beauty influencer, YouTube creator, and entrepreneur. Learn about her age, career, SJ Merch brand, net worth, and more.


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Shreya Jain, Shreya Jain biography, Shreya Jain YouTube, Shreya Jain age, Shreya Jain SJ Merch, Indian beauty influencers, Shreya Jain net worth


✅ Tags

beauty blogger India, Indian YouTubers, makeup influencer India, SJ Merch owner, top Indian beauty creators, Indian fashion vloggers, content creators India


💄 Shreya Jain Biography (2025): India’s Beloved Beauty Creator & Entrepreneur

Shreya Jain is a name synonymous with beauty, grace, and digital entrepreneurship in India. With her widely popular YouTube channel, highly successful brand SJ Merch, and a reputation as one of the country’s most authentic beauty content creators, Shreya has built a legacy in the influencer world.

In this SEO-rich biography, we explore Shreya Jain’s age, early life, education, YouTube career, brand collaborations, SJ Merch journey, and personal insights — all optimized to rank on search engines like Google.


📌 Shreya Jain Quick Overview

AttributeDetails
Full NameShreya Jain
Birth DateJanuary 26, 1995
Age (2025)30 years
BirthplaceDelhi, India
ProfessionBeauty Influencer, YouTuber, Designer
YouTube ChannelShreya Jain
BusinessSJ Merch (Jewelry Brand)
Net Worth (2025)₹4–6 Crores (Estimated)

🌱 Early Life and Education

Shreya was born and raised in New Delhi, India, and pursued her education in the capital city as well. From an early age, she had a keen interest in makeup, fashion, and DIY artistry. This passion grew into a career when she discovered YouTube, which was still in its early stages in India during the 2010s.

She is a trained engineer by qualification but chose content creation and makeup artistry as her long-term career.


🎥 YouTube Journey: From Makeup Tutorials to Mass Influence

Shreya launched her YouTube channel in 2010 — making her one of the first Indian beauty creators on the platform. Her earliest content included tutorials, reviews, hauls, and fashion lookbooks, filmed with minimal equipment but maximum passion.

🔍 Key YouTube Stats (2025)

  • Subscribers: 750K+
  • Total Views: 90+ million
  • Popular Videos:
    • “Bridal Makeup Tutorial”
    • “Testing New Drugstore Makeup”
    • “Durga Puja Makeup Look”
    • “Full Face Using 100 Rupee Products”

Her signature style of blending humor, education, and realness helped her win the hearts of thousands of Indian beauty enthusiasts.


💍 SJ Merch – Shreya’s Jewelry Brand

In 2018, Shreya launched her own jewelry line — SJ Merch, a premium-yet-affordable brand offering statement earrings, chokers, rings, and more. The designs are fusion-inspired, blending Indian craftsmanship with Western sensibilities.

🧿 Best-Selling Categories

  • Statement Earrings
  • Minimalist Rings
  • Traditional Bridal Sets
  • Boho Layered Necklaces

SJ Merch is sold through online platforms and frequently featured in influencer collaborations and festive collections.


🧴 Beauty & Fashion Style

Shreya’s beauty philosophy revolves around self-expression, experimentation, and affordable glam. Her audience appreciates her:

  • Honest reviews of both luxury and drugstore makeup
  • Tutorials for all Indian skin tones
  • Festive makeup looks (Navratri, Diwali, Eid, etc.)
  • Haircare and skincare advice

In fashion, Shreya mixes street style with ethnic wear, often featuring:

  • Indo-Western fusion outfits
  • Sarees with edgy blouses
  • High-street fashion brands
  • Statement bags and shoes

📸 Social Media Reach (2025)

Shreya has a robust multi-platform presence that adds to her SEO authority and brand discoverability.

PlatformFollowers
YouTube750K+
Instagram600K+
Facebook40K+
Threads25K+
Pinterest70K+

Her aesthetic feed, IG reels, and mini vlogs help maintain high engagement and brand loyalty.


🤝 Brand Collaborations and Endorsements

Shreya has worked with both homegrown brands and global beauty giants, making her a trusted face for product endorsements.

🌟 Notable Collaborations:

  • Nykaa
  • Maybelline
  • L’Oréal Paris
  • Plum Goodness
  • Sugar Cosmetics
  • Kay Beauty
  • Mamaearth
  • Revlon India

She’s also hosted makeup masterclasses in association with Lakmé Fashion Week and Cosmopolitan India.


💰 Net Worth and Income Sources

Shreya has built an impressive career combining content creation with e-commerce.

Income SourceMonthly Estimate
YouTube Monetization₹1–1.5 lakhs
Brand Sponsorships₹5–7 lakhs
SJ Merch Sales₹10–15 lakhs/month
Affiliate Marketing₹50K+

💡 Estimated Net Worth (2025): ₹4–6 Crores


🧠 Mental Health & Body Positivity Advocacy

One of Shreya’s strongest traits is her candor about anxiety, self-esteem, and influencer burnout. She’s vocal about:

  • Curating social media boundaries
  • Overcoming body image struggles
  • Saying no to brand pressure
  • Avoiding filters and Photoshop

This real-talk approach has built a loyal fanbase that connects with her on a human level — not just as a celebrity.


📚 Fun Facts About Shreya Jain

  • Started her channel when YouTube wasn’t popular in India.
  • Collects rare perfumes and luxury candles.
  • Her favorite festival is Durga Puja, and she posts themed looks every year.
  • Known for her quick wit and relatable humor.
  • Owns a cat named Muffin (a regular on her IG stories!).

📝 Shreya Jain FAQs

❓Who is Shreya Jain?

Shreya Jain is a renowned Indian beauty YouTuber, fashion content creator, and entrepreneur. She is the founder of SJ Merch, a jewelry brand.

❓What is Shreya Jain’s age?

She is 30 years old in 2025, born on January 26, 1995.

❓What is SJ Merch?

SJ Merch is a jewelry and accessories brand launched by Shreya Jain, known for its fusion designs and affordability.

❓What are Shreya Jain’s income sources?

YouTube, brand partnerships, affiliate marketing, and product sales from SJ Merch.

❓Where can I follow Shreya Jain?

You can follow her on YouTube, Instagram, and SJ Merch.


💬 Final Words

Shreya Jain is not just a beauty creator — she’s a trendsetter, mentor, and entrepreneur who has redefined success in the influencer economy. With over a decade of content creation, brand building, and personal authenticity, her journey continues to inspire thousands.

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