Shraddha Gurung Biography (2025) | Beauty Influencer, Body Positivity Advocate & Digital Creator

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Discover the inspiring journey of Shraddha Gurung — beauty influencer, mental health advocate, and creator of Lil Miss Gurung. Learn about her career, content, struggles, and impact in this detailed biography.

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Shraddha Gurung, Lil Miss Gurung, Shraddha Gurung biography, Indian beauty influencers, body positivity influencers India, mental health influencers India, top Indian content creators

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Indian influencers, body positivity, mental health, beauty YouTuber India, Lil Miss Gurung blog, content creators India, Shraddha Gurung Instagram, empowering Indian women


🌟 Shraddha Gurung Biography (2025): Beauty Content Creator, Mental Health Advocate & Voice of Body Positivity

Shraddha Gurung, better known by her handle Lil Miss Gurung, is one of India’s most fearless and inspiring digital creators. She’s not only a skilled beauty influencer but also a bold mental health and body positivity advocate, using her platform to challenge the unrealistic beauty standards and open up honest conversations about depression, trauma, and self-love.

In this comprehensive blog, we’ll explore her life story, rise to digital fame, her impactful content, and why she’s among the most important voices of Indian Gen Z.


📘 Table of Contents

  1. Early Life and Background
  2. Journey to Becoming Lil Miss Gurung
  3. Mental Health and Body Positivity Advocacy
  4. Social Media Presence
  5. Top Content Series and Collaborations
  6. Shraddha Gurung’s YouTube Channel
  7. Her Views on Beauty and Self-Love
  8. Personal Life and Struggles
  9. Awards and Recognition
  10. Frequently Asked Questions
  11. Conclusion

👧 Early Life and Background

Born and raised in Delhi, Shraddha comes from a Nepali-Indian background. Her roots, cultural richness, and exposure to societal pressures shaped her perspective on identity and self-expression.

After completing her graduation, Shraddha started her career in marketing and writing but soon realized that beauty and storytelling were her true calling. What began as random musings on her blog, evolved into the powerful digital persona Lil Miss Gurung.


💄 Journey to Becoming Lil Miss Gurung

Shraddha started blogging in the mid-2010s, focusing initially on makeup tutorials and skincare advice. But unlike many beauty creators, her tone was raw, real, and unapologetic.

Her Instagram and YouTube quickly gained traction for being spaces that:

  • Called out unrealistic beauty standards
  • Celebrated all body types
  • Talked about the dark side of being an influencer

Her use of bold makeup, bright colors, and quirky captions became part of her signature style.

“I’m not here to sell perfection — I’m here to be a mirror for women who think they’re not enough.” – Shraddha Gurung


💚 Mental Health and Body Positivity Advocacy

Shraddha’s defining contribution to Indian content creation has been her unfiltered approach to mental health and body image.

Topics She Covers Boldly:

  • Depression & therapy journeys
  • Toxic family dynamics
  • Childhood trauma
  • PCOS and hormonal acne
  • Fatphobia in Indian society
  • Body dysmorphia
  • Breaking beauty myths

Her content is a blend of personal storytelling and societal critique, which resonates deeply with urban Indian youth.


📲 Shraddha Gurung on Social Media

PlatformFollowers (2025)
Instagram330K+
YouTube85K+
Threads12K+
Twitter/X9K+

Her Instagram feed features:

  • Outfit and makeup reels
  • Self-portrait photography
  • Open letters on trauma, identity, and healing
  • Brand collaborations
  • Meme-style rants on Indian aunties, patriarchy, and more

🔥 Top Series & Collaborations

Shraddha is known for her “Dear Body, I Love You” series — a campaign where she writes letters to her body and invites followers to do the same. This went viral in 2020 and was featured in Cosmopolitan India.

🔗 Brands Collaborated With:

  • The Body Shop
  • L’Oréal Paris
  • Maybelline India
  • Zivame
  • Nykaa
  • Dove
  • Plum Goodness

She ensures that her brand deals are aligned with her core values of authenticity and inclusivity.


🎥 Shraddha Gurung’s YouTube Journey

Though Instagram remains her primary platform, her YouTube channel is home to:

  • Skincare advice for hormonal acne
  • Real talks on grief and inner child work
  • Budget makeup routines
  • Vlogs about her healing journey

Most-viewed videos include:

  • “Fat, Brown & Beautiful”
  • “No One Talks About Therapy in India”
  • “PCOS: My Skin & Hormone Journey”

Her YouTube is less about glamour and more about realness, often shot in her room with minimal edits.


💬 Her Views on Beauty and Self-Love

Shraddha consistently talks about the need to decolonize Indian beauty. She challenges the obsession with:

  • Fair skin
  • Eurocentric features
  • Thinness as ideal
  • Makeup as a mask

“Brown skin is not a problem to fix. Fat bodies are not failures. We are more than mirrors and filters.” – Lil Miss Gurung

She encourages young girls to wear makeup for joy, not to hide — and to love their skin with all its texture and pigment.


🧠 Personal Life & Struggles

Shraddha has spoken publicly about:

  • Losing her father at a young age
  • Experiencing childhood trauma
  • Battling depression and suicidal thoughts
  • Surviving toxic relationships
  • Seeking therapy and reclaiming herself

This brutal honesty is why so many women, especially from South Asia, find strength in her voice.


🏆 Awards and Recognition

  • Cosmopolitan India Influencer Awards – Best Beauty Content
  • Femina Digital Women Awards – Mental Health Advocate
  • Featured in Elle India’s 30 Under 30
  • Speaker at India Today Conclave – Youth Edition

Shraddha’s impact goes beyond beauty — she’s become a culture voice for young Indian women grappling with identity, pressure, and mental health stigma.


📚 FAQs About Shraddha Gurung

❓ Who is Shraddha Gurung?

Shraddha Gurung is a content creator, influencer, and mental health advocate best known by her digital alias Lil Miss Gurung.

❓ Why is she famous?

She’s known for her body positivity content, bold beauty reels, and unfiltered posts about mental health, grief, and therapy.

❓ What is Lil Miss Gurung about?

It’s not just her handle but a brand of fearless storytelling, combining fashion, feminism, and healing.

❓ Is Shraddha a certified therapist?

No. She often reminds followers that she is not a therapist, just someone sharing lived experiences to destigmatize mental health conversations.


📝 Conclusion

Shraddha Gurung isn’t just an influencer — she’s a digital changemaker. In a world that still shames imperfections, Shraddha is the loud, bold, and brown-skinned warrior pushing back — with glitter on her eyelids and truth in her captions.

Whether it’s a beauty haul, an emotional rant, or a heartfelt letter to her past self — Shraddha Gurung empowers thousands of women to heal, to be seen, and to take up space unapologetically.

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